Opt-Out for Google Analytics (google-analytics-opt-out) free WordPress plugin

This plugin provides an Opt-Out functionality for Google Analytics by setting a cookie that prevents analytics.js or gtag.js to collect data. The new GDPR rules requires an opt-out.

Works perfectly together with the Google Analytics by MonsterInsights Plugin. However the plugin is not necessary to configure the opt-out feature. Just enter your UA- or GA-Code manually. That’s it!

The free and the pro version have now been merged together. So you now can have the option to activate a banner, too! Enjoy!